In an interesting article from itbusiness, OmSignal announced that they will be complementing their OmSignal shirts with sports bras. The article also describes the companies evolution from an engineering company to one with a stronger garment emphasis.
One of the problems of the current generation of sports bras is that they don’t work when you first put them on, as you need some sweat to make a good electrical contact. In the past users have been told to wet the electrodes, but many (see example here) find this unpleasant. It will be interesting to see if OmSignal have overcome this drawback.